5 Effective Talent Sourcing Strategies For 2023

talent sourcing

Talent Sourcing Strategies

Talent sourcing is essential to the hiring process and can significantly impact how a business performs. Organizations can increase their chances of finding the best candidates for their open roles by implementing a well-rounded talent-sourcing strategy.

There are various strategies that organizations can use to find the best candidates for their open positions, but here are five of our favorites to help find the best applicants.



Hiring the right employees contributes to the overall success of an organization. Nothing new there! So, how do you go about finding these top-quality applicants? Through an effective sourcing strategy.

What Is Talent Sourcing?

Talent sourcing is the process of finding, identifying, and reaching out to potential candidates who could fill job openings in a company.

This process is proactive, meaning that HR professionals aren’t just waiting for job applications to come in. They’re actively looking for potential talent, including searching on job websites, attending job fairs, networking, and even using social media.

The goal is to create a pool of potential candidates that the company can reach out to when a job opening becomes available. It’s a strategic way to make sure that the company has the best people to help it succeed.


5 Effective Talent Sourcing Strategies

1. Understand The Job Position

Understanding the job and what it entails is extremely important during this process. As a talent sourcer, begin by researching/discovering everything you need to know about the open position.

Ask questions, clarify details, and talk to the hiring managers to ensure you understand the requirements.

Would they consider an applicant who doesn’t have enough experience yet possesses the right skills and has the potential to step up? We don’t know until we ask.

Knowing what the hiring manager needs will help you qualify suitable candidates. They may also know where your ideal candidates can be found, or they have a list of sourcing channels you can utilize.

2. Search Through Former Candidates

Past candidates who didn’t make it through the entire recruitment process could still be great options (make sure to check the notes as to why they weren’t hired).

You can leverage your past efforts by going through every past candidate and reviewing their qualifications to see who’s a match.

You may also consider reviewing your current employees for a potential internal hire. Growing within the company is something employees strive for. If you have a great option, give them a chance.

3. Utilize Employee Referrals

Encourage your employees to refer qualified people for job openings. Internal workers can be one of the best sources to help book untapped talent.

Having an employee you trust and know is a great worker and vouch for someone else can prevent bad hires from happening. Their credibility is on the line, so they likely won’t refer a potentially lousy candidate.

An Employee Referral Program where they get an incentive for every qualified hire is a great way to develop a good list of applicants. 


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4. Build A Stronger Brand

Good candidates are more likely to respond to a company with an excellent reputation. Some might even consider leaving their current jobs if offered another position at a better organization.

While you can enter contests like the annual “Greatest Places to Work” to get the brand noticed, it all starts with how you treat your employees and clients. Positive word-of-mouth marketing is free!

You can also work with the marketing team to help strategize on building a good reputation for your brand.

5. Use LinkedIn

Look to utilize the professional network over 650 million members gather today. LinkedIn is not only a place to find active job seekers but also a great place to find quality candidates who are passively seeking new employment.

Once you spot a potential candidate, send them an InMail and ask whether they would be interested in your job opening.

Why is talent sourcing important?

By identifying and attracting qualified candidates, organizations can improve the quality of their candidate pool, leading to better hiring decisions.

Effective talent sourcing can also help organizations reduce the time and cost associated with the hiring process. By using various sourcing strategies, organizations can efficiently identify and attract qualified candidates, reducing the time it takes to fill open positions.

In addition, talent sourcing helps organizations build and maintain a strong employer brand and reputation. By cultivating a positive employer brand, organizations can attract top talent to their organization and make it easier to recruit the best candidates.


Wrapping Up | Candidate Sourcing Strategies

Although job boards work great for sourcing a high volume of talent, we believe there are better options for finding the best applicants in the job market today. To recap our sourcing tips:

  • Know/Understand the Job Requirements
  • Search Former Candidates
  • Utilize Employee Referrals
  • Build a Strong and Recognizable Brand
  • Utilize LinkedIn’s Capabilities

Take advantage of the strategies above to maintain a healthy pipeline of great candidates and increase your organization’s recruiting effectiveness. Please get in touch with us if you have any questions about the talent-sourcing process.

Best of luck!


Title: 5 Effective Talent Sourcing Strategies For Hiring Top Applicants

Category: Employer Resources

Tags: talent sourcing, recruit talent, find the best applicants, find the best skills, talent sourcing strategies, what is a talent sourcing strategy, candidate sourcing strategies

Author: Reid is a contributor for theJub. He’s an employment and marketing enthusiast who studied business before taking on various recruiting, management, and marketing roles. More from the author. | Author Profile


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